When you speak in public, it’s not about you. It’s not about your company or organization; it’s not about your product or service or big idea. Every speech, every presentation is about the audience. Therefore, if you are going to…
In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing…
Google’s making big changes to search. Google’s Project Magi, a new type of search engine that Google is planning, would allow users to do transactions right there on Google without going to a website. The release of Project Magi is…
At the end of his final round at the Heritage Tournament, Jordan Spieth promised some kids that he would return to sign autographs after he won or lost. At that point, he did not know the final outcome. As it…
Improving your sales conversion rate is a joint effort between marketing and sales. When these teams collaborate, the process usually goes something like this: marketing drives traffic toward the website and then the sales team takes over from there, hoping…
When designing emails, marketers try to diversify their newsletters and make them more engaging through various elements. New fonts, unusual color schemes, custom images, and much more can help marketers create unique emails. However, in addition to the above-mentioned, there…
Will Guidara, of Eleven Madison Park, talks about his journey to creating the #1 restaurant in the world, with three Michelin Stars and Four Stars from the New York Times. He discussed how being obsessive and noticing everything can work…
As a new salesperson, I won three very large clients in short order. One was the state of Ohio, and the other two were big brands that belonged to The Limited. I was making great money and taking care of…
Metaphors, Similes, and Analogies are your secret weapon when you create presentations. I like to think of myself as a pretty good speaker and writer. I always hated English class in high school and college, though. So, I always got…
Language-based models have changed the way humans operate, & AI-powered chatbots have become a well-known method for businesses to communicate with clients. Since 2021, Microsoft launched an OpenAI tool (ChatGPT) which has been gaining tremendous popularity and growth. So, how…
